What is your inquiry question? What initially drew you to this question? Did your question stay the same, or did it change over time? Why?
My inquiry question is “what makes an effective blog post?” Initially, I was drawn to this question because I already had my own personal blog, but wanted to polish it. I didn’t have any sense of how to blog or organize a website and make posts that were enjoyable to read. I loved looking at well-established blogs that were visually appealing and well written.
My question stayed the same, but I received lots of answers I didn’t expect. The visual organization of your site has a large impact on your audience. Blog posts don’t have to abide by a particular set of rules. In fact, the more concise and casual your writing is, the easier it is for you to secure your audience throughout your entire post. It’s crucial to develop and strengthen your unique voice while showcasing your personality. Therefore, with thousands of blogs out there, yours has to be distinct.
Over time, I drifted further and further away from getting too engrossed in online research. Eventually, I spent most of my time crafting my own posts and customizing my blog.
What skills have you expanded on / learned during the inquiry process? How are these skills applicable to your success as a student?
I’ve strengthened my organization skills, both in writing and in practice. I can categorize my ideas by overarching topics and physically organize spaces to look presentable. Through learning how to write in an accessible, transparent manner, I can improve my writing and verbal communication skills. I’ve practiced how to tailor my work towards specific demographics, which can help me present towards different audiences. I have a basic understanding of effective marketing skills, time management (you have to post regularly!) and how visual aid can help garner more attention.
Most importantly, I’ve learned how to genuinely express my ideas in a comprehensible way. Sometimes I can get too ahead of myself and use convoluted language. After Zip, I’ll continue to work on being as clear and impactful as possible in all my school endeavours.
What did you learn about / what is your answer to this inquiry question? Remember to be specific and provide direct evidence from your research.
There is obviously not a single clear cut answer. However, most sites I encountered mentioned the same main tips:
- Concision. Don’t lose the attention of your audience. Make your writing accessible to them.
- Introductions are VERY important in blogging and journalism! You have a few seconds to capture and SECURE your reader’s attention. Don’t start off weak or boring. Think about how many times you’ve clicked off articles in your life.
- Organize your writing into short sections
- Make an effort to form a relationship with your reader
- Use colours, fonts, and appearance to fit the theme or mood of your site
- Don’t overload with statistics or long preambles
- Use attractive or eye-catching images/photography
- Write based on your demographic.
- If it’s a casual blog, use casual language
- Business/marketing blog: real-life tips, more formal language
- Recognize and adapt a certain niche! Make your blog tailored to one thing (e.g. travel, fashion, marketing, etc.)
- Use call to actions at the end
In what ways does your final learning artifact demonstrate your learning/answer to your inquiry question? How does it connect to your chosen curricular competencies? Consider listing your competencies and including images, links, or excerpts from your work to demonstrate this.
My final learning artifact will be my blog. It synthesizes my research, experiences, and skills into one cohesive piece. Through developing my virtual persona, I transform ideas and information into original texts. In turn, these original texts create connections between myself and my audience. I incorporate significant cultural information and relevance into my writing. Before writing every post, I use writing and design processes to create structured blog posts with adequate visual aid.
China has the largest population in the world, with over 1.3 billion people.
And you may know China for its urban cities. Beijing and Shanghai offer a view into the pace of Chinese life – fast, gruelling, and constantly developing.
Yet China presents a diverse range of land: some urban, some rural, some remote, and some widely known. Among China’s remote regions is the Inner Mongolia region, lush with grass plains, small huts, and cicadas that sing well into the night. Inner Mongolia offers a horizon of endless grass and authentic villages. In this post, I’ll be encapsulating the wonder of Inner Mongolia in my experiences and images for you to enjoy.
This street captures the architecture of London. The streets of London are vastly different from Vancouver’s dominantly modern architecture. London’s streets utilize old buildings and architecture for modern purposes – a perfect blend of progress and authenticity to its roots. The streets are narrow and lined with cobblestone. Something else to point out is that people drive on the left side of the road, and the driver’s side of the car is on the right. I absolutely love the old feel of London and looking at the architecture. It’s like a walk through history and every building has its own story.
What resources did you find useful during your inquiry and why were they useful? (Cite at least four resources you consulted, with links, and write a brief 50-100 response as to was important to your learning).
Leist, Rachel. “How to Write a Blog Post: A Step-by-Step Guide [+ Free Blog Post Templates].” HubSpot Blog, HubSpot, blog.hubspot.com/marketing/how-to-start-a-blog.
This website outlines the basic features of a blog post while illustrating a simple, step by step process. It includes all the basic concepts and tips of blogging, including both thematic and written aspects. I learned how to create working titles and organize content. This site was the first I consulted during this project and introduced me to the most important and crucial aspects of a blog. I followed its procedure when I wrote all my blog posts.
Rades, Alicia. “6 Steps To Writing Captivating Blog Post Intros Every Time.” Blogging Wizard, 31 July 2018, bloggingwizard.com/write-captivating-blog-post-intros/.
This resource specifically focuses on the first and foremost component of the blog post: the introduction. It mentions the use of emotions, pronouns, interesting facts/thoughts, anecdotes, description and appeal to problems/problem-solving. I was able to research more in-depth on specific blog sections and use special tips for capturing an audience. Since my blog was a travel blog, I mainly employed the use of emotions, facts, and descriptions rather than problem-solving.
“5 Ways To End A Blog Post.” Content Experience Hub | Uberflip, hub.uberflip.com/blog/how-to-end-a-blog-post.
This site talks about different methods authors use to write effective conclusions. I used its tips when writing all the endings of my blog posts. I explicitly labelled my conclusions as “conclusion”, kept them concise, and engaged with my audience at the end.
“Simple Tips to Make Your Blog Photography More Pinterest-Worthy.” Feast Design Co., 1 Apr. 2018, feastdesignco.com/make-food-blog-pinterest-worthy/.
This resource focuses on the visual aspects of a blog, including photography and composition tips. I learned that photos can help break up long sections of text, making your articles more reader-friendly and pleasing to look at.
What new questions do you have about your inquiry? What motivates you or excites you about these questions?
I’m eager to learn how writing styles differ among different genres of blogs – whether it’s fashion, makeup, beauty, politics, science, or marketing. I’m motivated to experiment with making different types of blogs. My next step is to hopefully create a fashion blog. There’s a whole different menu of tips and tricks for various types of blogs, as they all cater to different audiences.